Established in Zambia in 2000, CUTS International, Lusaka has been functioning as a centre for action (policy) research, advocacy and networking on issues of trade and development, competition policy, investment regulation and consumer protection. CUTS has distinguished itself through its stress on consumer – producer synergies for sustainable increase in consumer welfare, given that the ordinary consumer is not just a functional unit but human being whose welfare and growth depends significantly on his/her association with economic production and the income generating opportunities arising from such association. Its role is to promote pro-poor policy and practical changes as well as promote regional integration and engage in long-term capacity building of diverse stakeholders to address developmental challenges in Zambia and in the Southen Africa region.